Citi FM and its sister station, Citi TV, will today, Tuesday, September 1, 2020, begin their flagship election program, “The Voters’ Diary“.
The programme seeks to offer the stations’ audiences in-depth analysis and perspectives of political-related stories in the build-up to the 2020 general elections.
The name of the show was adopted after a competitor in the media landscape opted for the ‘Campaign Trail’ name, although Citi has for many years covered elections under the said name.
The Voters’ Diary will feature a panel of seasoned journalists from the Citi Team, with varied fields of knowledge, as well as diverse academic backgrounds.
The show will air on 97.3 Citi FM on weekdays from 1:00 to 2:00 pm, and will be hosted by Abena Owusu Nyamekye Ampadu.
On Citi TV, it will be hosted by Vivian Kai Lokko, from 3:00 pm to 4:00 pm.
There will be online and social media coverage as well.
General Manager of Citi FM and Citi TV, Bernard Avle, highlighted what listeners and viewers should expect ahead of today’s premiere.
“In this particular election, we think that the voter is going to be at the centre because the campaigns are different. Because of COVID-19, we are not going to have the big rallies and things like that so your typical campaign activities and opportunities to meet voters will not be that many. It’s Voters’ Diary because the show has two parts. There is a part where we analyse voter behaviour from the previous election and more importantly, we will go to constituencies and hear from voters on issues driving their decisions locally. It’s a diary of their aspirations, disappointments and expectations,” he said.
Citi FM/Citi TV will not dilute its hallmark of credibility, minded by the fact that elections have the propensity to make or break a nation.
The programme will cover all critical issues that inform people’s choices for both the Presidential and Parliamentary elections and will be inclusive of all stakeholders in the electoral process.
Management of the Adabraka-based media house has assured that ethical journalism and professionalism will not be disregarded in the quest for speed and relevance
Head of News at Citi FM and Citi TV, Vivian Kai Lokko, is optimistic the station’s team of young and passionate professionals is poised to deliver relevant news content and in-depth analysis to the stations’ discerning audience.