Silver Star Auto Limited (SSAL), the leading automobile premium and luxury dealer in Ghana has officially launched the All-new Peugeot Landtrek pickup unto the Ghanaian market.
The Peugeot Landtrek pickup which features a rugged look, as well as improved refinement, becomes the newest entrant of popular vehicle manufacturer Peugeot.
The Landtrek joins other recent Peugeot releases for the global and particularly the African market. The sole authorized distributor of Peugeot in Ghana, Silver Star Auto is offering six models of a variety of vehicles to suit demand.
Peugeot has not been known as a major player in the pickup truck segment, but it has built some reputable workhorses over the years. Relevant examples include the 404 and 504 pickups, not to mention the 207-based Hoggar and a more recent model simply called “Pick Up” for the African continent launched nearly three years ago. The company with the lion badge is doubling down on its truck efforts with the launch of the more upscale Landtrek.
It follows the company’s highly praised design language and Peugeot says it will sell the Landtrek in “Workhorse” and “Multipurpose” versions with a wide array of accessories available for both professionals and families. All of them have a width of 1.92 meters (75.6 inches), with a 5.39-meter (212.2-inch) length for the single cab model and 5.33 meters (210 inches) for the double cab configuration.
The launch of the Peugeot Landtrek was held virtually simultaneously across strategic key countries across the globe on 15th February 2021. Two new Peugeot models including Peugeot 3008 and 508 were also unveiled same day at the Silver Star Auto Peugeot showroom located on the Graphic road in Accra.
Mr. Asad Nazir, CEO of Silver Star Auto, said the company was delighted to introduce new Peugeot brands amidst the Covid-19 pandemic as a commitment to continuously introduce great products and after-sales service when it launched the Peugeot showroom in Accra a year ago. “Today you can see the testimony and the Peugeot Landtrek Pickup is going to take on some of the biggest names in the industry. We are super excited that customers have really taken up our products, and we see the future for the Peugeot products very bright”.
For us at Silver Star Auto, we are excited about the state of the art in-cab design and the Landtrek’s robust exterior. This is a pickup ready to tackle both city roads and off-road situations.
“The facelift 3008 being unveiled is super exciting and we are also excited about the new 508 which comes for the first time in Ghana since the old predecessor 504 days”.
The Peugeot Landtrek
The salient features of the Landtrek pickup include a suspended screen and steering wheel and piano keys dash control buttons similar to the Peugeot 3008 and 5008 SUVs. The Landtrek pickup standard load is 1000kg.
The Landtrek has a 2L turbocharged engine and offers a six-speed manual or 6-speed automatic four-wheel drive (4WD) transmission.
The Peugeot Landtrek has racked up an impressive 2 million kilometres (1.24M miles) of testing on all types of surface and weather during the development phase.
The Peugeot 3008
Peugeot arguably makes some of the most attractive crossovers in the business and the 3008 is a prime example. The 2017 European car of the year is entering the second phase of its lifecycle courtesy of the facelift aimed at keeping the 3008 fresh and competitive. The facelift brings the compact crossover in line with recent models carrying the lion badge by adopting a similar headlight setup with the daytime running lights extending all the way down. The drive mode selector is upgraded to offer 6 drive mode (Normal, Eco, Slippery, Sand, Mud & Sport). The rear gets an update on the taillight which gives the lion claws taillight a 3D look and have integrated a convenient door lock nob with boot controls. With this new feature, with the press of the nob you are able to lock your 3008 while at the rear without the use of your key.
The Peugeot 508
It has a LED Taillight, Motorized tailgate, Handsfree tailgate opening, convenient door lock nob integrated with boot controls, 487 boot volume increased to 1,537 when rear seat is collapsed and rear fog light.
Safety features includes: Active bonnet, driver and passenger side/thorax airbags, Anti-lock brake system/Electronic Brakeforce Distribution/Emergency brake assist, Passenger airbag deactivation switch to allow for child seat fitment, Electronic child locking functionality on rear windows and doors, Electronic parking brake + Hill assist and electronic stability program.