Allianz Life Insurance has launched a USSD short code to aid people to perform transactions with them on their mobile devices. This comes at a time when all sectors in the economy are moving towards digitization especially after the emergence of the COVID-19 pandemic.
Just by dialling *1890#, customers of Allianz Life Insurance can buy insurance, pay premiums, and make withdrawals and in the comfort of their homes.
Speaking to the media after the launch of the code, the CEO of Allianz Life Insurance Company Ghana Limited, Gideon Ataraire, highlighted the need for citizens to be educated on the importance of insurance.
“Apart from launching the USSD code, We are also doing a lot of campaigns, what we are doing a lot of education. Most people who need insurance do not even know that they need insurance, because they don’t understand the product. Insurance is very complex, so what we are using at Allianz Insurance is to use radio, TV and open forum having meeting with market leaders using their local radio stations.”
“And also when we sell, we add education to it. All of these is to help, so that people will know that, COVID-19 or not, people need insurance.” he added.
About Allianz Insurance
Allianz Life Ghana is a part of the Allianz Group, a global financial services provider which has been in existence since 1890 with services predominantly in the insurance and asset management business.
Over 100 million retail and corporate clients in more than 70 countries rely on Allianz’s knowledge, global presence, financial strength and solidity. In the 2020 fiscal year, over 150,000 employees worldwide achieved total revenues of 140.5 billion euros and an operating profit of 10.8 billion euros. Also, third-party assets under management (AuM) increased by 26 billion euros to 1,712 billion euros in 2020.