DreamBridge’s Digital Campuses Initiative aims to further increase Ghana’s internet penetration from 2021’s 50% by making internet connectivity accessible and affordable to the country’s youthful population.
According to the African Report, Ghana is well-positioned to “become the hub of Africa’s free trade”. Evidently, tech giants, Google and Twitter have headquartered their African divisions on the West African coast.
In support of Ghana’s fast-growing tech ecosystem, the government embarked on a digital inclusion agenda.
To promote entrepreneurship, attract private investment, and increase ICT education throughout the country, the government launched the “One Laptop Per Child Policy” as part of the Better Ghana Agenda.
In support of this desire to help young Ghanaians join the rapidly evolving digital revolution, DreamBridge collaborates with a fintech startup, BezoMoney, to launch “Digital Campuses”.
Through this initiative, students can easily join a nationwide Savings Group to save capital in ‘bits’ towards the acquisition of very affordable smart devices.
Instead of spree-spending money on smart devices at exorbitant rates, students are allowed the flexibility to deposit cash into their secured digital wallets to acquire smart devices (laptops, phones, and learning accessories).
The Savings Group helps students build the tempo necessary to meet this goal by observing, in general, how other peers save diligently towards owning laptops and phones.
When a student’s contribution reaches the required minimum to purchase the smart devices of their choice, DreamBridge makes delivery available within 24 hours. Every purchased device comes with internet connectivity devices (routers) and highly affordable data plans at no extra cost.
In a conversation with Mr. Felix Dziedzorm Davis, the Project Manager explicitly explained the vision of the DCI: “we aim to decentralize access to the internet in the country by making the acquisition of connectivity accessories very affordable to Ghanaians of all ages, starting from students.
We want desks in every Ghanaian home to have a computer and every Ghanaian child to have the opportunity to browse the internet”.
In the first year of launching this initiative, DreamBridge intends to let their customers or users explore the “Savings Option”.
Users who build enough credibility using this platform would be allowed to “Buy now, Pay Later” in the subsequent months.
The opportunity to acquire any product in the future on a “Buy now, Pay Later” model would be opened only to existing users. As such, the firm is encouraging students across all institutions to sign up Here.
The first 2,000 users to sign up across Ghana are offered further discounts on purchased Apple products via this initiative.
This fintech-enabled initiative is one of the first across the continent and promises to help Ghanaians join the tech race.
