• About Us
  • Contact Us
  • Photo Gallery
  • Privacy Policy
  • Terms of Use
  • Citi TV
Thursday, September 28, 2023
Citinewsroom - Comprehensive News in Ghana
  • Home
  • News
  • Business
  • Sports
  • Showbiz
  • Opinion
  • Infographics
  • Listen To CitiFM
  • Videos
No Result
View All Result
Citinewsroom - Comprehensive News in Ghana
  • Home
  • News
  • Business
  • Sports
  • Showbiz
  • Opinion
  • Infographics
  • Listen To CitiFM
  • Videos
No Result
View All Result
Citinewsroom - Comprehensive News in Ghana
No Result
View All Result

Samsung defines home life possibilities with new bespoke lineup

June 7, 2022
Reading Time: 3 mins read
ShareShareShareShare

Over the past 2 years, as the central axis of life has shifted towards the home, the concept of spending time at home has changed significantly.

Accordingly, home appliances have also evolved from being just mere products to being true companions in our everyday lifestyle and routines.

When their design is based on consumers’ own needs, the experience is enhanced even more. This is why we are scaling up the Bespoke offering to invite more consumers to be a part of the Bespoke Home experience.

With the introduction of the Bespoke concept in 2019, Samsung’s Digital Appliances business ushered in a whole new era of customised home appliances that go beyond the conventional paradigms that previously prevailed in the industry.

Instead of merely focusing on technology and functionality, the Bespoke philosophy also incorporates customers’ various needs, tastes and lifestyles into the product – pushing the industry to evolve to the next level.

Behind the Vision of Bespoke Home 2022

At Bespoke Home 2021, we unveiled a Bespoke vision and line-up that let users enjoy the Bespoke home experience throughout their entire house. Since then, Bespoke appliances have become available in 50 markets around the world and nearly 2 million Bespoke refrigerators have been sold worldwide since their launch.

The developments in 2021 has led to the evolution of our Bespoke Home vision for 2022, which can be summarised in three key elements: Expansion of Space, Expansion of Experience and Expansion of Time. These three transformative ideas are at the core of the 2022 Bespoke Home experience, one that is set to help you enjoy your home life in ways that go beyond conventional home appliance experiences.

Creating Customised Spaces Through a Diverse Line-up

The Bespoke design ethos prioritises helping users create personalised homes that truly reflect their tastes and aesthetics, to the end of providing evolved home life experiences. In addition to offering users all-new products and upgraded functions, the Bespoke Home 2022 line-up also offers a vast array of colour and design options, so users can have new and different ways to express their evolving tastes, as well as have more options for home decoration.

Furthermore, we are introducing a new tier of kitchen appliances to the Bespoke family, the Infinite Line, for premium appliance experiences that provide timeless value and are able to match the way you personally operate within your kitchen.

Connectivity at the Core of Every Innovation

The type of experiences that consumers expect from their home appliances has changed over time. The second aspect of our Bespoke Home 2022 vision, the Expansion of Experience, refers not only to the expansion of capabilities coming to Bespoke 2022 products, but also to the type of convenient, smart and connected home experiences users can enjoy thanks to the introduction of SmartThings Home Life.

SmartThings Home Life offers centralised control over Bespoke appliances through six SmartThings services key to daily household management: Cooking, Energy, Clothing Care, Pet Care, Air Care and Home Care.

Sustainable Product Experiences and Eco-Conscious Activities

Lastly, the Expansion of Time is a part of our vision that relates to “everyday sustainability” that Samsung introduced at CES 2022. We are making efforts to put sustainability at the heart of everything we do and building sustainability and eco-conscious innovation into every aspect of the product lifecycle – from production and delivery to product use and disposal – so our consumers can live more sustainable everyday lives through their experiences with Bespoke products.

Innovations at the product development stage help us reduce waste and achieve a continuous increase of our waste recycling rates.

Going beyond 2022, Samsung will continue to make efforts to achieve its sustainability vision and goals. As a leading global appliance brand, Samsung will continue to develop its products, services and innovations to provide users with customisable designs and functionalities, expansion of possibilities within users’ lives and, above all, sustainable product experiences from start to finish.

Samsung Ghana will be unveiling the Bespoke Refrigerator, the first of its kind, to offer consumers new experiences through customisation in the kitchen.

Source: Samsung
ShareTweetSendSend
Previous Post

Don’t return to pre-COVID era; change your mindset – MSMEs told

Next Post

Dr. AK Mensah writes: Gold mining hasn’t been able to transform mining communities

Related Posts

Technology

Samsung starts trade-in device programme for brand new Galaxy Z Fold5, Flip5

September 5, 2023
Technology

Samsung Galaxy Z Flip5 and Galaxy Z Fold5: Delivering Flexibility and Versatility Without Compromise

July 26, 2023
Technology

10 years of Samsung Knox Security and vision for a safer future

June 6, 2023
Technology

Galaxy Buds2 Pro brings ultimate sound for people who are hard of hearing

May 18, 2023
General

Mother’s Day: Samsung captures awesome moments with mom

May 14, 2023
Technology

Samsung announces the new Galaxy A24 LTE

May 2, 2023
Next Post

Dr. AK Mensah writes: Gold mining hasn't been able to transform mining communities

TOP STORIES

Sissala West: Ghana, Burkina Faso security agencies on manhunt for suspected terrorists

September 28, 2023

Refund illegal dialysis fees to affected patients – Minority to Korle-Bu

September 28, 2023

GFA elections in limbo as court adjourns case to October 12

September 28, 2023
Load More
ADVERTISEMENT
Citinewsroom - Comprehensive News in Ghana

CitiNewsroom.com is Ghana's leading news website that delivers high quality innovative, alternative news that challenges the status quo.

Archives

Download App

Download

Download

  • About Us
  • Contact Us
  • Photo Gallery
  • Privacy Policy
  • Terms of Use
  • Citi TV

© 2023 All Rights Reserved Citi Newsroom.

No Result
View All Result
  • Home
  • News
  • Business
  • Sports
  • Showbiz
  • Opinion
  • Infographics
  • Listen To CitiFM
  • Videos

© 2023 All Rights Reserved Citi Newsroom.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT