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Fidelity Bank deepens community impact with end-of-year social interventions

Citi NewsroombyCiti Newsroom
January 24, 2026
Reading Time: 2 mins read
Some staff of Madina Branch with residents of Gbantana, Ada, during the outreach

Some staff of Madina Branch with residents of Gbantana, Ada, during the outreach

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Fidelity Bank Ghana has reinforced its commitment to inclusive development and social responsibility through a nationwide portfolio of end-of-year community interventions executed across eight regions in December 2025.

The initiatives, delivered under the Bank’s 2025 festive-season social impact programme, combined staff-led volunteering with large-scale strategic partnerships, reaching vulnerable groups including orphans, street-connected children, persons with disabilities, and widows.

In total, the programme recorded an estimated financial investment of approximately GHS 290,985 and covered the Greater Accra, Ashanti, Western, Eastern, Bono, Volta, Upper West, and Upper East regions. Additionally, over 33 staff volunteers contributed more than 120 volunteering hours, with beneficiary reach spanning over 3,000 individuals nationwide.

Speaking on the rationale behind the interventions, Nana Yaa Afriyie Ofori-Koree, Head of Sustainability, Partnerships and CSR at Fidelity Bank, said the focus was deliberately placed on restoring dignity rather than offering short-term relief.

“Our approach was intentional,” she said. “We wanted to move beyond charity and design interventions that speak to dignity, inclusion, and long-term impact. Whether through healthcare access or skills development, the goal was to respond to real needs in ways that empower people and communities.”

The initiatives were anchored around four key impact pillars aligned with the United Nations Sustainable Development Goals, particularly health and inclusion, empowerment, zero hunger, and access to essentials.

Under the health and inclusion pillar, projects such as the Legal Department’s Smiley Hope initiative in the Eastern Region focused on meaningful engagement with children living with disabilities, while partnerships with organisations like Hope In Sight Foundation delivered medical eye screenings that shifted the focus from festive goodwill to preventative healthcare.

Empowerment efforts took centre stage in the Upper East and Upper West regions, where Fidelity Bank supported Scripture Union Community through vocational training and community engagement.

Beneficiaries were equipped with practical skills such as liquid soap and perfume production.

Food security and access to essentials were also prioritised, with branches in Tarkwa, Sunyani, and Madina delivering food packs and sanitary items to widows and orphans, ensuring vulnerable households were not excluded during the festive period.

Beyond statistics, the programme surfaced powerful human stories. In the Eastern Region, Fidelity Bank staff met a student living with a disability who dreams of becoming a veterinary doctor, a reminder that inclusion begins with recognising potential. In the Ashanti Region, a student who had dropped out of school committed to returning to the classroom after receiving support and encouragement during a community carol service.

Reflecting on the broader significance of the programme, Nana Yaa Afriyie Ofori Koree added, “Sustainability is about showing up consistently and listening carefully. These stories reaffirm why our CSR strategy prioritises people, partnership, and purpose. The impact we seek is not seasonal; it is enduring.”

Through these initiatives, Fidelity Bank continues to position sustainability not as a side activity, but as a core part of its role in national development.

Some Staff of the Tarkwa Branch with children and caregivers of Angels of Hope Orphanage

 

Tags: Fidelity BankGhanaGhana NewsHope In Sight FoundationSmiley Hope initiative
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